Black business shine: Jolie Bloom
Today, I am featuring a very brave woman who turned her tragedy into triumph with an amazing business. Jhéanell Adams is a certified skincare specialist, former assistant celebrity makeup artist and blogger who decided to make an eco-friendly personal care brand that is family friendly. The line is named Jolie Bloom after her daughter who passed away shortly after she entered the world. Here, Adams tells her story in her own words,
“Jolie Bloom is a soulful, fly and luxurious personal care brand safe for the entire family. Just a few years ago, my husband and I were overjoyed when we learned that we were expecting our first child. We named our daughter Jolie and couldn’t wait to meet the life that was growing inside of me. Unexpectedly, we met her much sooner than planned as she was born extremely premature. Just a few hours after making her debut into the world, our tiny baby went to Heaven. Doctors advised me to get into the best health possible in preparation for expanding our family again. It is at this time that I decided to adapt a healthier lifestyle.”
Not only did this superwoman adopt a healthier lifestyle, but she wanted the products she used to be good for her as well. Her and her husband later had a healthy and beautiful son, but Adams wanted to create something to honor the memory of their precious daughter. Jolie Bloom was born on July 2, 2014 and has had TONS of success since it blessed the world with its presence. The luxury line includes bath teas, body butters, body scrubs, candles, facial scrubs, essential oil lotions and bath bars. The cherry on top is the packaging. Adams uses recyclable packaging that is personal and stylish.
Jolie Bloom has been featured on various shows and in publications, but most recently the line was chosen to participate in the 2015 Pre-Oscar Boom Boom Room by Jayneoni Moore. Of course, her products were a hit with the celebrities who attended, and her brand received even more recognition.
This Black woman is making her mark on the world with affordable skincare products that will benefit the whole family. I adore lines with ingredients you can easily read without needing a dictionary. Check out her website for all the latest news about the brand and, just to shop! Many blessings and continued success to this bright young woman and her family. Enjoy this video of Adams introducing Jolie Bloom to the world.